1. What makes this a strong mission statement for your organization?
Since campus health is a health organization on a college campus, its mission statement should reflect its target audience, which it does. It also gives a clear indication of the organization’s goals such as health advocacy, inclusivity and healthier student populations all together. The mission statement has action verbs that tell us what the organization’s about and the population they’re serving. It also has a measurable outcome being a heavier student population, so all in all, this is a good mission statement. Although it is longer than recommended, the mission statement is serving its purpose. 
2. What do you want your target market to take away from your mission statement? How do you
want them to feel about your organization?
I would like my target audience to walk away knowing that our organization is focused on providing IUI students with all the necessary care they could possibly need during their time at Indiana University Indianapolis. We also want students to walk away being more in tune with their body and learning how to advocate for themselves when it comes to their health because of their experience with our facility. We also want our organization to feel like a safe space where students can make any health decisions without judgment. We also want them to feel like they can ask any questions they want regarding their health with the confidence that our staff will sit and talk them through everything.